Top 5 Fashion Games on iOS in Russia: Q3 2025 Performance

In the third quarter of 2025, the fashion game category on iOS in Russia saw intriguing trends across the top five applications. Here's a closer look at the performance of each app, based on data from Sensor Tower.

Merge Fashion: Romance Story by Wind's Choice Tech Limited experienced significant growth in weekly revenue, peaking at approximately $3.8K by the end of September. Downloads showed fluctuations, starting from around 25K and ending with a decline to about 13.7K. Meanwhile, active users began at roughly 93K, decreasing to 70K by quarter's end.

Beauty Tiles: Story & Makeover from Pexix Inc. showed a steady revenue pattern, fluctuating between $400 to $900. Downloads began at 16.8K and saw a decline to 8.2K by late September. Active users started at 30K, decreasing to 21K.

Super Stylist Fashion Makeover by CRAZY STYLE LTD had a modest revenue range, staying below $400 throughout the quarter. Downloads peaked at 10.4K mid-August, with active users reaching a high of 16.6K around the same time.

Skincare Time: Makeover ASMR by DO VAN HUY showed minimal revenue impact but maintained a steady download rate, peaking at 7.4K in late August. Active users began at 36K, eventually decreasing to around 22K.

Finally, Project Makeover from Magic Tavern, Inc. saw revenue peaking at $7.5K by the end of September. Downloads started at 5.1K, dropping to 1.4K by the end of the quarter, with active users decreasing from 37K to 12K.

These trends provide a snapshot of the dynamic landscape in the fashion gaming sector on iOS in Russia, offering insights into user engagement and financial performance. For more detailed insights, visit Sensor Tower.